Most people think that the business world moves pretty slowly—that once it finds a strategy that works, it sticks with it until it is absolutely forced to move on. Why else would most radio commercials be so lame? The truth, however, is that the business world—particularly the marketing sector—moves at a truly rapid pace. Every day there are new techniques and strategies being developed to help entrepreneurs and corporations improve their bottom lines.
One example of this innovation is how quickly businesses big and small are adopting video as a means of promoting their products and projects. The True car Youtube channel is a great example of this. They use the power of video to show you what other people in your local area have and are paying for vehicles. This will help you make sure that you aren’t overpaying for the car that you want to buy. They also accept video based reviews of buying experiences as a way to help consumers figure out where to shop for their next automobiles. Sure, this would be easy enough to do in a press release or with articles, but True Car understands that video adds a personal touch that can’t be obtained through basic text on a page. [Read more…] about Forward Thinking for Businesses