Every blogger wants to know the secret to a successful blog. That there are so many blogs about blogging is a sure testament to this fact. Searching the web for advice, you’ve probably come across no small number of posts, sites, and forums, which offer tips, tricks, and pointers to bloggers at any level of advancement. Most of this knowledge is helpful, and some of it has probably even boosted your SEO ranking or number of followers.
What you probably haven’t come across, however, is THE ONE BIG SECRET to a successful blog. Unfortunately, there is no one big secret. And if anybody is telling you different, they are probably trying to scam you.
Successful blogs are like successful companies: Research and interviews with CEO’s of successful companies show that there isn’t one particular facet or strategy that them more successful. More often than not, it is the combination of an array of coordinated efforts that finally pay off at the same time.
So too with blogs.
Trying to find one thing to rocket your blog to fame probably won’t work. Yes, there are some tactics you can employ to improve a certain aspect of your blog, but any one of those tactics alone won’t be enough. You need to find the right keywords for your pages to improve your SEO ranking; you need to consistently write great content; you need to network using social media; and you need to do a hundred other things, all in concert.
The best, most popular blogs come from months of hard work, staying active in the blogosphere, posting on relevant blogs, uploading your articles to social media sites like Reddit, writing content that is for a specific niche and always helpful, and many other things. It never happens overnight, and there isn’t just one strategy or trick that the blogger behind it suddenly discovered that transformed it.
Probably the hardest part of blogging professionally is sticking with it when you have no signs that you should continue. Like the movie industry, the blogosphere is insular and hard to break into. In the end, though, the sum of a blog is greater than its parts, and the little opportunities turn out to be more important than the big ones. If you miss all the small things, the big things won’t ever come. So keep blogging, keep networking, keep keyword-ing—you’ll see your success.
This is a guest post by Nadia Jones who blogs at online college about education, college, student, teacher, money saving, movie related topics. You can reach her at nadia.jones5 @ gmail.com.
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