Before you build a list
- Image by Getty Images via @daylife
There are so many different ways that you can build a list it really can make you dizzy. Today I am going to talk about something that I don’t see many people discussing when it comes to list building and that is to talk about what you should do first before you build a list.
Most times people will recommend that you find a “system” to help you build a list. I used most of these so called systems to develop my own marketing list. What I found is this 9 times out 10 the person who is coming on your list this way will not be very responsive to any of your offers.
Since nearly everyone is looking for a fast food type of solution the competition with these systems are insane and it will take truck loads of money to compete in the market this way.
Giving something away is always the best way to build a list.
- Image via Wikipedia
It is more than that though, you need to give something away of extreme value. I quickly learned that giving away memberships gets more people into your list than giving away reports.
If you are going to give away reports, at the very least give away reports that actually solve problems. If you want to build a list successfully you are going to have to know your market.
Research your market first and find out what a person is looking for information on. You can do a ask campaign to find this out. Basically a ask campaign is simply away you can leverage yourself to figure out what the heck it is people really want to know.
Don’t you think you will build a list better if you first know what it is people actually want or need?
How To Use a Ask Campaign To Build A List
Dear Friend, I know that your time is valuable, so I’ll get right to the point. I need your advice! I’m putting the finishing touches on a new report called “Your Report Name” and want to make sure that I don’t leave anything out.
So, will you let me know your biggest question about “Your Report Name”? It could be anything… even if you think it’s silly. All you have to do it type your question in the box below and click submit.
In exchange for your advice, if you also leave your email address, I’ll send you a free copy of the report before we release it to the market. (Should be ready in a few weeks.) This will only be offered for a limited amount of people, once we get the research we need we are going to close the offer down.
(Opt – in box) –> In aweber you could just add a custom field that lets them answer the question.
Once you start seeing what people are saying you will know exactly what to write your report about. Once you have your killer report ready to go, you can put an opt-in box on your blog and promote your blog. Or you can create a lead capture page.
You could also join a resell rights club. I belong to unselfish marketer. But there are a bunch of different membership sites that sell private label right products on almost every niche imaginable. Private Label Rights are cool you can do a lot with them.
The secret to good list building is provide something of value that solves a problem and give it away for free. Once you have that it will be easy to build a list.
What are some of the problems you are having when it comes to building a list? Do you use list building systems? Are you successfully building a list now? If you are how are you doing it? Please take some time and answer these questions I am sure lots and lots of people really want to know.  Don’t be shy if you are confused in anyway and want some free help ask a question in the comments you might just get the answer you are looking for.
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