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Watercooler Wednesday | Social Proof

Watercooler Wednesday: Change

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When I agreed  to do this series, I expected to be writing it for years to come.

In the process of teaching you to live your passion, I had a spiritual awakening.

I was still not 100% doing what Yahuwah (HWHY/YHWH) has called me to do. I was still pacifying others and living in fear. [Read more…] about Watercooler Wednesday: Change

Step 1 For Social Proof Success Part 4 | More Seed Keyword Research

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You are either going to either love or hate me (err I mean) seed keyword research after this post!

 

shocked guy
After writing most of this weeks post, I decided to save it for next week. I felt like maybe we had not done enough seed research just yet. Maybe there was something I was missing and maybe something more we could do to really amp up our seed keywords. I was going to show you how to do that with Google’s Keyword Tool today… However, I thought that was too simplistic, like we needed something more!

I decided to do a Google search (of course) and came across a blog post that took my seed keyword research up several notches. So instead of me doing the teaching today, I am going to let a new friend take you through some serious seed hunting!

But before I send you to this amazing blog post, if you missed last week’s blog post… Make sure to go here first and walk through these steps: Step 1 For Social Proof Success Part 3 | Begin Keyword Research

I will be taking our list from last week and putting it through these steps too. Make sure to take the challenge below which is simply to go through the blog post below and watch your seed list grow!

Okay, I won’t leave you in suspense any longer…

Click here to take your seed keyword research to a whole new level.

 

PROFIT ON KNOWLEDGE CHALLENGE:

  • If you haven’t already completed the steps in the link above, then take the time to do so now.
  • If you have any questions or comments, let us know!
  • If you enjoyed this post, please pass it on.

COMING UP NEXT WATERCOOLER WEDNESDAY: STEP 1 FOR SOCIAL PROOF SUCCESS PART 5 | More Keyword Research

See you next week!

Jamie Pelaez Polaroid Jamie Pelaez is a WAHM mom with a zeal for helping others to live an inspired life. She specializes in Online Marketing, Social Media, Graphic Design, Copywriting, Business Consulting &  Motivation. She is skilled at serving & helping online entrepreneurs & small business owners to succeed in their marketplace. Want a FREE business consultation? Visit us here at: Called To Market
‘Test all things and hold firmly that which is good.’  ~1 Thessalonians 5:21

Skype Me: Jamie.Pelaez

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Seed Keyword Research

Watercooler Wednesday | Step 1 For Social Proof Success Part 3 | Begin Keyword Research

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Welcome to another week of peeling back the layers of social proof success; this week we are covering how to do keyword research properly. If you have not read part 2, please do so before continuing. You can find it here:  Step 1 For Social Proof Success Part 2 | Target Market Defined

You should now know the purpose of your business and if it aligns with your life mission. You now know the importance of being consistent in your mission, values and goals. You have also defined who you feel your ideal target audience is….

Today we are going to do our keyword research, so we can know which keyword phrases to target.

 
keyword definition

 

 

research definition

 

 

Profit On Knowledge Keyword Research Definition:

The act of researching what words are ‘key’ to enable the action takers in your target market to find your offer before they find your competition.

I debated for several days which I should teach first, keyword research or target market research. They both go hand in hand, but which comes first? It was like the battle of which came first, the chicken or the egg? (No worries, this use to stump me too! That is until I started reading the Scriptures, then I knew it had to be the chicken!) 🙂

So why are we starting with our keyword research first? Technically keyword research is a part of your target market research. However, if we start here first & do this properly, then we will be able to find where our target audience hangs out. We will also be able to see what problem then need solved and be able to get a more accurate picture of their demographics in the process.

Sound good?

Awesome, let’s get started!

3 Steps To Begin Keyword Research:

 

  1. Make a seed keyword list. What’s a seed keyword? It’s the seed words that once we plant them will grow into our buying keyword phrases. They are your most broad keywords that we will refine into your master keyword list. They describe your product or service, related subjects and problems your goods can solve.
     
    e.g. You decided your passion is growing roses, you can grow them better than anyone you know. Your friends and family marvel at how awesome your rose bushes are. Yes, you are a master rose grower and know all the insider rose gardening secrets. You decide you want to put out a product to help those poor souls that just stink at growing the roses the long to grow.
     
    Here’s what your seed list might look like: rose, roses, rose garden, rose gardening, rose growing, growing roses, rose bush, rose bushes, rose bush growing, rose types, rose food, rose plant, rose plants, planting roses, rose pot, rose soil, rose seeds, rose fertilizer, rose care, rose maintenance, best rose, best roses, rose horticulture, rose history, rose origins, rose culture, rose agriculture, organic, roses, organic rose growing, rose pruning, rose growth, rose farming, rose botany, rose industry, rose contest, rose garden design, growing roses indoor, transplanting roses

    Get it? Good! Now it’s your turn! Think about what your product(s) or service(s) are, what problems you can solve, your related topics and start writing those seed keywords down.

  2. Take your list and put each keyword into the Google Wonder Wheel. This will help you expand your seed keyword list further.
     

    * Make sure to put your keywords in a spreadsheet and save it in a place you will remember later.
    * Make a column for the number of results for each term
    * Make another column for possible competitors for each term.

  3. Take your expanded list and run each keyword through Google’s Related Searches, add any additional key words you come up with.
     
    * Optional extra step: Repeat steps 2 & 3 with the seed keywords you got from Google’s Related Searches.
    * You can wash, rinse and repeat until Google no longer spits new seed words at you or until you have had enough!

    Google Wonder Wheel seed keyword research

That’s enough for us to digest for this week’s Watercooler Wednesday… Next week we will continue refining our keyword research.

PROFIT ON KNOWLEDGE CHALLENGE:

  • If you haven’t already completed the above steps, then take the time to do so now. You & your business are so worth it!
  • If you have any questions or comments, let us know!
  • If you enjoyed this post, please pass it on.

COMING UP NEXT WATERCOOLER WEDNESDAY: STEP 1 FOR SOCIAL PROOF SUCCESS PART 4 | MORE KEYWORD RESEARCH

See you next week!

Jamie Pelaez Polaroid Jamie Pelaez is a WAHM mom with a zeal for helping others to live an inspired life. She specializes in Online Marketing, Social Media, Graphic Design, Copywriting, Business Consulting &  Motivation. She is skilled at serving & helping online entrepreneurs & small business owners to succeed in their marketplace. Want a FREE business consultation? Visit us here at: Called To Market
‘Test all things and hold firmly that which is good.’  ~1 Thessalonians 5:21

Skype Me: Jamie.Pelaez

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Keyword Research

Watercooler Wednesday | Step 1 For Social Proof Success Part 2 | Target Market Defined

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Welcome back to our series on social proof success, this week we are covering who your target market is. If you have not read part 1, please do so before continuing. You can find it here: Watercooler Wednesday | Step 1 For Social Proof Success Part 1.

Step 1 to becoming social proof is clearly defining the purpose of your business and knowing your target market as we covered in part last week.

If you went through the challenge last week, then you should be close to having a completed business plan. Congratulations! With your values, mission and goal statements you are more prepared for business than the majority of online entrepreneurs. By adding this to your ‘About’ page you will not only clearly define what your business is about, you will will also attract the right type of clients, team members and partners. How so? [Read more…] about Watercooler Wednesday | Step 1 For Social Proof Success Part 2 | Target Market Defined

Watercooler Wednesday | Step 1 For Social Proof Success Part 1

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Step 1 to becoming social proof is clearly defining the purpose of your business and knowing your target market.

I often ask Internet Network Marketers why they chose the business they are in. Sometimes I have to laugh to keep from crying for these folks, because most just picked the business because it sounded good or because they thought they could get rich from it. Often times the ones in network marketing have no clue who their sponsor either. Basically, most people in this online marketing industry are totally clueless in how to pick a business/niche and have no rhyme or reason let alone true defined purpose for being in that particular business. This could very well be why there are so many program hoppers and failures.

Whether you are an Affiliate Marketer, Network Marketer, Internet Marketer, Freelancer, Product Creator or Serial Entrepreneur you have to pick a business that suits your purpose in life but also has a viable target audience.

This brings up another point… Most people have no clue who their target market is let alone where to find them. Today, I am going to give you some exact steps to evaluate what your purpose is and if your business aligns with that. Next week we will figure out who your target market really is. [Read more…] about Watercooler Wednesday | Step 1 For Social Proof Success Part 1

Watercooler Wednesday | 7 Steps To Social Proof Success Intro

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Last week on our first Watercooler Wednesday where I introduced myself to all the awesome people here at Profit On Knowledge and explained what we will be covering (Social Proof Tips & Strategies). If you missed last weeks post, please check it out after this post under ‘Related Articles’.

So to begin the series formally, I thought we should start with the basics and build on there. I know that some of you are experts at social media & online marketing, while others total newbies. I will do my best to make sure everyone gets value from these posts no matter where you are on that scale. As long as you have a teachable spirit & take action on the info you learn, you will have a recipe for success. [Read more…] about Watercooler Wednesday | 7 Steps To Social Proof Success Intro

Coming Soon To Profit On Knowledge: Jamie Pelaez & Watercooler Wednesdays

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Profit On Knowledge Change AheadWe are always learning and growing (or at least we should be) and with that comes changes. The Profit On Knowledge Blog is no different. We hope you will embrace the healthy changes we are making here!

Some of you long term Profit On Knowledge readers may know who I am and some may not. So for those that do not I would like to formally introduce myself to you.

(For those that do, please keep reading as you might learn something new about me or worse case scenario you will learn what Watercooler Wednesday is! :))

Okay here we go…

My name is Jamie Pelaez and I have known the creator of Profit On Knowledge, Larry Rivera since April of 2009. We have worked on many projects since the day we met and I am honored to have been asked to not only redesign the look of this blog (still in progress), give it a logo, etc. but to also be a contributing writer. Thank you Larry!

[Read more…] about Coming Soon To Profit On Knowledge: Jamie Pelaez & Watercooler Wednesdays