You’ll have seen several Internet Marketing folks going around claiming to be serious NLP (Neuro-Linguistic Programming) experts — That they have carefully crafted techniques to share and hence you should buy their products. Because they’ll get you conversions like never before.
While most of them are uttering absolute baloney – those that are “actually” making use of NLP techniques in their Internet Marketing campaigns are seeing very promising results.
I thought I’d take the time today to describe one of the techniques most commonly used by seasoned video marketers and/or copywriters that have proven time and time again to really take the pinch out of landing page optimization and secure conversions a lot more easily than conventional landing pages can ever offer.
Let’s stick to video based Internet Marketing in this discussion to sort of narrow the scope. I will write about copywriting aspects of NLP in a future post.
So.
Are you into video?
If you’re making videos in your Internet Marketing to promote your products, great job.
Are you making “quality” video content though? — That’s the ultimate question.
You see,
Anyone can sit or stand in front of a camera, mouth off praises for their super duper product and hope to have convinced the viewer into buying it.
But do you really think that in today’s most uber-cynical world, people aren’t already immune to the countless rehashing of video content that’s gone around, and nearly lost that “touch” with Internet Marketing altogether?
Sadly — Most have.
People are a lot smarter than they used to be. And picking one’s brain about the potential scamminess of an Internet Marketing supported product is now a lot easier than it used to. This is because so many of our Internet Marketing brothers and sisters have come out with nonsensical “two-timing” work in the scores, leading so many people astray that the social proof of this scammy work has now tided into a rage where as an Internet Marketer you are now confronted with not only the task of convincing the prospect about the value of your offering — but also if you can be trusted or not.
And video is one medium that still dominates the realm of “convincing”.
Video in Internet Marketing can no longer be taken lightly.
No longer can you make those same old beat-up “sit in front of the lappy” style videos telling people how great you are or how great someone else’s product is if you’re trying to make an affiliate sale.
Video based Internet Marketing can only be a “quick and effective” tool today if it’s of a higher standard than most run-of-the-mill work, and is carefully crafted using commonplace Pattern Interrupt methods (NLP)
The aim of Pattern Interrupt based methods is to limit or completely eradicate any “neurological conditioning”, break a “habit of state” and generally induce more readership or viewership in the case of video based internet marketing.
Using this methodology, video marketers in corporate circles have managed to create outstandingly conversion-friendly video content for almost a decade now — if your video makes people pick up the phone or opt in to a subscription form WITHOUT thinking any further, you know you’ve conditioned them nicely and increased your chances of gaining a loyal following than traditional content delivery does.
Do look up this space – Pattern Interrupt – it may just prove to be the decisive change in your Internet Marketing business that you’ve been needing or looking for all along.
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About The Author:
Ali K. spearheads The SEPCON Project, a 100% Free Email Advisory with a mission to educate anyone and everyone interested in home based internet marketing in the art of Explosive Internet Marketing for Profit and Success. The SEPCON Project provides Cutting-Edge Software, Courses, Videos, Audios, PLR Re-Brandable Products, eBooks and tons more. Anyone can Subscribe to the Program for FREE (no gimmicks) at The SEPCON Project
Ali is also an Affiliate Marketer, Product Creation & Launch Consultant, Copywriter, and one of the most Highly Recognized Programmers in the Home Based Internet Marketing world, the Lead Technologist behind the Blockbuster Launch of The Internet Time Machine, and Search Engine NowRelevant.com, and mentioned in several International News Publications such as Forbes, The Chicago Tribune, NY Times, LA Times, and Reuters, to name a few, for his work.
I love that bit at the start about people “claiming to be serious NLP (Neuro-Linguistic Programming) experts” – it couldn’t be more true.
A friend of mine wanted to put together a document to attract investors and was getting help from his accountant.
The accountant offered the services of his nephew to write the proposal using his NLP skills…for just $10,000.
Turns out his nephew had done nothing more than a weekend seminar on NLP – apparently that’s all it takes to be qualified as an NLP expert
Really, people are tired of those thousands of videos, that offer something!!!
Thats true.
I have not only heard but also seen MAGICALL effects on internet marketing. There are many who prefers this seriously coz they want perfection in order to promote their products and for them it proves successful also.
Anyway I am new to this coz don’t know much about this strategies but I am trying to getting in more deeply as gaining very important ROLE in this field.
So thanks a lot for sharing such a knowledgable post.
Videos, testimonials and reviews all work together to provide one superb marketing campaign. Promoting a business through video marketing is good but you have to make sure that the content can really capture the audience. Provide citations, proofs and studies to support that what you’re saying in the video has solid evidence that it really works. Otherwise you’ll just become one of those million online videos that are skipped.
Hi Ali.k
After reading your post i have a better understanding of what Pattern Interrupt. Heard of it? – Internet Marketing Strategies really is.
Your post have the information that is helpful and very informative. I would like you to keep up the good work.
You know how to make your post understandable for most of the people.
Thumbs up and Thanks.
Y’know, the best videos I’ve seen are Frank Kern’s when he’s just tossing a video up there, usually with his cousin, and it’s quick and dirty, very informative, and totally hilarious. Usually he’s just goofing off while delivering some really good content, and it WORKS!
Some of his most un-serious videos have made him tens of thousands of dollars without trying. Of course, he’s been doing this for years and is the absolute master of making money online, but his videos are still fast, low-budget, goofy, and short.
I love it.
Delena
As you mentioned, “sit in front of the lappy†are pretty lame and does not bring in any great sales. This is the first blog that I have read about Pattern Interrupt. Thanks for the same.
Was always wondering how videos could be used for e-marketing, as m not blessed with much of the stuff regarding SEO. However, considering the entire content, must appreciate it, thanks. It cleared much of ma ambiquities. Seems need to switch from graphic designing to video editor. Anyhow, best of luck to those who are already an editor.
Quality always makes a product number one in sale. In the long run the people always knew which among the product are more efficient and gives the right benefit they are expecting. Same as this video they will believe if what they are trying to introduce are really reliable. You must get your customers trust before you can expect that they will patronize it.