Itâ€™s all about the â€œhoo-haaâ€ to many in the Internet Marketing Industry, all about how great the opportunities are, and how â€œeasyâ€ it is to be successful in this industry.
Well, let me tell you something..
If youâ€™re one of those people who think Internet Marketing is an easy ride, turn around and go find a job because dreaming about success will only delay you in following your path to success â€“ yes, there really is one in Internet Marketing too 😉
Pay attention to â€œexecutionâ€, how youâ€™re really going to setup a continuously evolving product or service that will â€œactuallyâ€ turn into a business. But let me tell you this now, IT WILL NOT turn into a business overnight, heck, it might even take a few years before you â€œbeginâ€ to see any real financial profits.
Letâ€™s talk about how you can â€œbeginâ€ to pay attention to execution in say Internet Marketing using Facebook..
..only the hottest trend around in the Internet Marketing world these days.
This industry is like any other industry, it requires skill and tactical advantage, and if you donâ€™t make those few â€œfoundationalâ€ efforts at getting somewhere in Internet Marketing, you will always just be sitting back to admire the â€œgurusâ€ you buy things from and pity your own lack of any success thereof.
Facebook, is the hottest new marketing platform to hit the Internet Marketing industry since its very inception. People thought the â€œinternet bubbleâ€ had burst and that there was no way in hell that anyone who had joined the race too late for their own good (i.e. recently) was ever going to see success in any shape or form. Facebook has changed that, entirely.
This one monster of an opportunity stronghold has changed the way Internet Marketing is being conducted worldwide. You now have the easiest of access to over 600 Million People on the web, all in little social communities that reside on that very Facebook that you log in to every day to check your Wall or Messages.
Fascinating isnâ€™t it when you think of it that way? 😉
Internet Marketing took a sharp turn a few years ago when Facebook was born..
..and if you use it strategically, youâ€™re looking at an immensely rewarding experience down the line.
Hereâ€™s a few things to get you started if youâ€™ve been struggling so far, and Iâ€™m pretty sure that if youâ€™ve been struggling and havenâ€™t actually made your first $1000 online, you REALLY need to read and mould your mindset to what Iâ€™m saying in the next few sentences.
Donâ€™t be a dreamer. Period.
These self-proclaimed â€œgurusâ€ have made a mess of the Internet Marketing industry by heightening false promises right, left and centre, making you and many others believe that its just â€œso darn easyâ€ to make a living on the internet, enough to quit your day-job.
Internet Marketing is and will never be that easy unfortunately.
Follow these few ground rules Iâ€™m stating below and apply them to your Internet Marketing efforts on Facebook to start with (since you probably use it quite often I imagine).
1. Setup A Campaign.
Yes. Thatâ€™s right. Think about a potential audience who you could possibly interest in something or the other â€“ make sure itâ€™s small and not big, whatever it may be â€“ and start chalking out a precise sequence of steps you will take to devise a plan of action that you will then follow religiously in execution.
2. Procure Content for your Campaign
It doesnâ€™t have to be you designing all of it. Think of a few free giveaways you could give your audience, plan and structure how you will create them and then outsource it to a freelancer or team. Having free content is absolutely crucial to getting peopleâ€™s interest these days, so you MUST have it in your campaign and as a mandatory part of your Internet Marketing strategy.
3. Update Your Content as time goes by.
Yes, donâ€™t just create a free report now for example, and not update it with something new and â€œrecentâ€ say a few weeks or a month down the line. Make sure youâ€™re constantly adding benefits to â€œhaving your free stuffâ€ and people will consider you as not only an expert in your field, but more importantly, someone who is â€œclued upâ€ on the recent goings on. Take Frank Kernâ€™s example, heâ€™s always done exactly this, come up with something new to give his peeps every now and then, not the same old rehashed nonsense thatâ€™s floating around a dime a dozen.
4. Track Your Metrics, Religiously and Aggressively.
Itâ€™s extremely important that you make every effort possible to â€œsee how youâ€™re doingâ€. Donâ€™t just setup a website, a Facebook Group or Fan Page, put a few things on it for free, post a message or two to its wall every now and then and expect to have any success whatsoever. Use Facebook Insights to constantly monitor your performance, see whoâ€™s visiting you, see what theyâ€™re clicking on the most, see whatâ€™s working and what isnâ€™t, etc.
5. Analyze, Rinse and Repeat.
You must execute steps 1 to 4 all over again every time you sit down to track your metrics as stated in step 4 above. The Internet Marketing industry is a very competitive and constantly evolving place, and you need to make positively sure that youâ€™re keeping up with everything and everyone else. Sit down to re-evaluate your strategy every few weeks and consider changes based on what your metrics tell you. Do this is frequently as possible to avoid disappointment because if you donâ€™t, someone out there will definitely be getting ahead of you very soon 😉
More to come, so stay tuned 😉
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Ali is also an Affiliate Marketer, Product Creation & Launch Consultant, Copywriter, and one of the most Highly Recognized Programmers in theÂ Internet Marketing world, the Lead Technologist behind the Blockbuster Launch of The Internet Time Machine, and Search Engine NowRelevant.com, and has been mentioned for his in several International News Publications such as Forbes, The Chicago Tribune, NY Times, LA Times, and Reuters, to name a few.