What is your primary mlm business?
- Image by stefano principato via Flickr
Are YOU taking the right actions to move yourself forward? There has been a term coined called program hopping. A program hopper is a person who goes from program to program always promoting the next best thing. This is not the same thing as someone who earns multiple streams of income.
Because so many people make the mistake of not knowing the difference they get overwhelmed when a person they are following is constantly recommending new products. YOU absolutely need to understand the difference between a primary mlm business and tools and services that help you build a business.
My Definition Of A MLM Business
Any program or service that has a multi-level compensation plan. It can be vitamins, tools, services it doesn’t matter if you get paid on more than 1 tier it is a mlm comp plan. With that being said, how many times have you seen a message that goes something like this.
Get in now , this is a ground floor opportunity these people really know what they are doing, spent over 1 million dollars in product research, its going to revolutionize err.. something. I have been in this industry for 40 million years and I can see this is going to take off so fast its going to blaze a trail of fire up you know where…
Anywho, as you can see there are people just promoting stuff to promote stuff just because they want to get paid. It is sad really because not many actually buy into that nonsense. I am sure YOU don’t.
(Notice how I have been using all capital letters in the word YOU I just got done reading that YOU like it when YOU are being talked to directly. I think they call it good copy writing, I suck at copy so I figured I would start trying to clean up my act a bit. Just sharing!)
Taking YOUR MLM Business To The Next Level
For starters realize that your MLM business isn’t really your business at all. It is simply a way for you to get paid. It doesn’t matter what you are selling, really it doesn’t. What matters most is how are YOU going to help someone else make money.
The first question you will be asked by every person you prospect to is “HOW DO “I” get paid?” Because this really is one of the first question most people ask. You need to understand that the tools that you use to build your online presence and the services you use to market your program are all streams of income.
People will buy these tools and services with or without you at some point in their mlm business building journey. Unless you understand how all these different things work together you will be loosing a ton of money. Or worse some shyster in your upline will gladly take that money from you.
Do you earn multiple streams of income? Are you focused on building your network marketing business or are you focused on building the business of YOU? The last question is a trick question, the reality is that you don’t actually own a network marketing business, you are simply an affiliate to the program.
This is why my dear friends it is so important you understand that YOU are YOUR business. Your focus should be on developing your marketing skills so that you may teach others how to market. That is where the money and success is in this industry. Your primary mlm business should be YOU!
Hi Larry,
I can’t imagine what kind of shyster would swindle their downline out of their commissions – LOL. The whole SU experience is a prime example of what you’re talking about. We all had downlines, made decent commissions, and then POOF! Company’s gone, downline’s gone, commissions gone.
Those who identified with SU lost a lot. Those who promoted themselves didn’t.
Great post. Thanks for sharing.
Gregory
Hey Greg, I enjoyed talking with you the other day.
You aren’t kidding there, that woke me up big time. It’s a pity too because in theory it was such a great idea.
Thanks Bill You I appreciate you man.
Awesome list f excellent tips. Great writing. I’ve already tried many of these marketing tricks and now hosting a blog contest on my blog. Lets see if it helps.
I also think it helps if you have repeat customers who need the product or service more than once. i also know that if i use it and like it i have better chance of making money if it works good. people think mlm is way to get rich but only a few do so make sure you hav a good program that you know you can get people top join and they will be customers for years to come. that ay you earn the money your self just like you said your the business owner in a sense.